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Gesink Positioning

Be a market leader
We guide you unerringly to your unique position

Gesink Advertising agency

Be a bestseller
We communicate the right benefits for your target group

Gesink Trade fair agency

Be a top dog
We make your positioning visible at trade fairs and in sales rooms

Trade fair construction, Brand communication, Positioning that highlight your value

We help companies become the obvious choice for their target audience.

Since 1993, we have been combining strategic positioning, clear communication of benefits, and effective spatial design. This results in trade show booths and brand presentations that not only look good but are also easily understood, attract the right people, and deliver business results.

Three areas of expertise. One strategic approach.

A trade show booth, a website, or a campaign can only be successful if the target audience quickly understands what it’s about and what specific benefits a company offers.

That’s why we don’t view trade show design, brand communication, and positioning as separate entities. We combine all three areas of expertise into a holistic presentation—from the strategic foundation and the message to the spatial and visual execution.

Stand construction for trade show booths that work

We plan, design, and build custom trade show booths that help visitors find their way, clearly communicate the value of your offerings, and spark targeted conversations.

As a full-service trade show construction company, we handle every aspect of your trade show presence: from consultation and trade show strategy to booth design and technical planning, through production, logistics, setup, and teardown, as well as on-site support.

We strategically allocate your budget to where it will have the greatest impact.

Learn more about our trade show construction services

Brand Communication That’s Easy to Understand

Effective communication doesn’t start with a beautiful design—it starts with a clear message.

Our advertising agency develops brand identities that highlight your company’s key benefits. To do this, we combine strategy, copywriting, design, and digital communication into a consistent overall image.

Whether it’s corporate design, a website, a presentation, a campaign, video content, or sales materials: Your target audience should understand right away why your offering is relevant to them.

Learn more about brand communication at Gesink Advertising Agency

Positioning That Ends Comparability

Companies perceived as interchangeable quickly face price pressure.

Working with you, we refine your target audience, your unique value proposition, and your unique selling proposition. From there, we develop a positioning strategy that provides guidance for your sales, marketing, product development, and communications efforts.

The goal: Your company should not just be one of many options, but become the obvious choice for your target audience.

Successfully Positioning Companies

What customers say about working with us:

Thanks to the Gesink Group, we were able to shine visibly at the trade fair

Elisabeth Secker
Geschäftsführerin | Freiwillige Selbstkontrolle Unterhaltungssoftware GmbH
The collaboration with the Gesink Group was a complete success for us. Right from the conception phase, the team understood our needs precisely and creatively translated our ideas into a convincing trade fair stand design. The reliable implementation was particularly impressive. Despite a last-minute change o…

We would never have been able to do that without Gesink’s support

Susanne Winkel
Marketing Managerin | Loryma Ingredients
When we said that we wanted to show vegan products at a meat fair, many thought: ´You are crazy! ´But that was exactly our advantage. The Gesink team immediately understood what we were all about. You have developed a really strong trade fair strategy for us. Our stand has even made the industry giants curiou…

Our result: Significantly more trade fair discussions with new interested parties

Wolfgang Schuh
CEO | CobiNet
We have really challenged the Gesink trade fair agency. The demanding task: Our new orientation as a manufacturer and developer in telecommunications and data network technology should be conveyed to trade fair visitors with a dynamic, interactive concept. It was important to us that the benefits of our high-…

With Gesink, the customer brings the maximum performance to the road

Tilo Heinze
Head of Sales | Fujikura Europe Ltd.
I personally have very positive experiences with the company Gesink and individual employees from history. Hence the recommendation to the group to organize joint fairs. It is worth highlighting the rapid implementation of our ideas and, above all, the active contribution of the own experiences of the trade f…

The most visited stand of the entire fair!

Marius Luther
Geschäftsführender Gesellschafter | HeyJobs
We are more than satisfied with the new conception of our exhibition stand! The stand was bright, striking and modern. Due to its dynamics, it has clearly distinguished itself from the rest of the stands. This corresponds exactly to the message that HeyJobs wants to convey. In addition, the extraordinary desi…

The integration and implementation of the LED video inspired us and our partners.

Bettina Wutzlhofer
Marketing Manager | tenfold Software
The Gesink Group has convinced us with its innovative, modern and future-oriented ideas at the new trade fair concept. Above all, the integration of LED video walls and the implementation of the LED video inspired us and our partners. We were extremely satisfied with the end result. We always found the cooper…

Our stand concept was implemented very well

Ruben Bode
Marketing & Merchandising | Falken Tyre
The Gesink trade fair agency has implemented our already existing stand concept very well. The communication and planning in the run-up to NUFAM was structured, clear and open. The construction of our stand worked perfectly. There was a good response to minor problems that occurred in the short term. It is also…

The first trade fair proposal was perfect and could already be adopted one-to-one

Daniela Senz
Marketing eMobility | HEIDELBERG Amperfied
The Gesink team has developed a convincing trade fair concept in our CI. The concept fits perfectly with our brand. It was implemented cost-consciously and yet very high-quality. Due to the innovative structure of the stand, our products were ideally staged. The size of the stand was optimally used. Also, our…

We had a very good trade show event and an excellent booth

Nicolas Moser
Technical Marketing Manager | Micro Crystal AG
We had the pleasure of working with Mr. Stepanovic on the design and construction of our booth and the experience was excellent. From the initial planning phase to the final execution, the whole process was characterized by good and friendly cooperation. Our dedicated project manager, showed a remarkable leve…

We are already looking forward to the next cooperation.

Velislava Niederkofler
Marketing & Communications | FISBA AG
For the LASER World of PHOTONICS in Munich, we worked together with the Gesink Group for the first time. Already in the first briefing with Mr. Gesink it was noticeable how much experience and expertise he brings to trade fair construction. Through his targeted questions, we were able to quickly concretize our i…

We had a positive outcome and many visitors

Rico Fabbroni
International Sales | Golden Toys S.L.
Let me start by saying thank you for great efforts and the good teamwork that the building team has shown during the exhibition. I must really commend the Building Team, because they have done everything to make our first experience comfortable, and assisted in ways, that was not expected from them. Thank you…

We really liked the professional approach!

Barbara Mühlböck
Team leader Marketing | Aspöck Systems GmbH
We were enthusiastic about the exhibition stand and the handling. Our operating technology, which is responsible for the assembly and dismantling with us, was very enthusiastic about the Gesink team on site. Whether in consulting and pre-planning or in setting up: We really liked the professional approach of Uwe…

The years of cooperation make everything much easier

Guido Veit
Key Account Manager | Cloer GmbH
We have been working with the Gesink trade fair and advertising agency for many years. This makes the planning and coordination of our trade fair activities much easier. The next trade fair appearances are already planned. The next major project that we will tackle together with the Gesink team is the redesign o…

The Gesink trade fair agency was definitely the right decision!

Christian Speck
LogiPlus Consulting
Gesink offers everything a good exhibition stand needs: Competent. Creative. Reliable. We were faced with the challenge of doing something completely different than before on a given exhibition space. To get a breath of fresh air, we were looking for a new trade fair agency. The choice fell on Gesink. And tha…

We are very grateful that we were supported in this way!

Jonas Bittmann
Procurement Manager | MediGrün Naturprodukte
We contacted the Gesink Messe- und Werbeagentur at very short notice with a request for a completely new exhibition stand. However, we were enormously skeptical about whether all this would work out in time. But the Gesink team did a wonderful job: Our trade fair appearance was more than impressive. From A to Z…

The positioning workshop with Uwe Gesink was a huge win for us and our employees.

Markus Kompp
Manager | SV Waldhof Mannheim 07
It was extremely important to get out of everyday work and to look at our daily way of working with a little distance. From A for unique selling points to Z for target group: In three extremely productive days, we took a close look at everything. We had many amazing Aha-experiences. It’s just great what you f…

We are looking forward to further joint, exciting projects!

Alica Schmid
Peter Huber Kältemaschinenbau
The cooperation with the Gesink trade fair agency was a complete success – and the result convinced not only us, but also our trade fair visitors. From conception to construction, the entire process went smoothly. Short-term changes were also implemented quickly. We would particularly like to highlight the ve…

Exceptional professionalism and reliability

Sandrien Sörensen
Event Manager | CIM GmbH
The trade fair agency has really convinced us. Uwe Gesink and his team have enormously supported us in the planning, organization and implementation of our trade fair appearance and have relieved us considerably. With great professionalism and reliability, they have contributed to the fact that the entire tra…

We look back proudly on a successful trade fair appearance

Andrea Sikora
Marketing & Communication | Lenzing Filtration
We were able to work with the Gesink Group for the first time at this year’s ACHEMA in Frankfurt am Main. The stand construction concept has convinced in design, quality as well as in price-performance and has clearly stood out from the competition. Above all, the backlit trade fair wall with our whale mascot…

Can´t do, doesn´t exist!

Rüdiger Andre Hepp
Distribution | EVOCA
We received excellent advice from the Gesink Group around our trade fair appearance. The good advice and the well thought-out concept have helped us to implement our sales approaches and requirements very successfully at the fair. Here, the many years of experience and the great “know-how” of the Gesink Group…

Real professionals at work!

Jonas Landwehr
Marketingreferent | CeraCon
The result for your own company at the fair is as professional as the Gesink Group is. From the first contact to the stand handover at the fair and beyond, reliable, high-quality work is delivered by the Gesink Group. Although the fair was already just around the corner, the Uwe Gesink team realized our trade…

We were so impressed by the anniversary concept that we decided to stay for the long term

Lisa Aulbach-Heinecke
Managing Director | Aulbach Automation GmbH abk Pressenbau
Our collaboration with the Gesink Group began at EUROGUSS 2020—and right away with a special occasion: our company anniversary. Gesink developed an extraordinary booth concept for this event, which showcased our brand very effectively at the trade show and generated great enthusiasm among both customers and o…

Receive the best possible support every step of the way, from planning to follow-up

Olaf See
Marketing Manage | Monosuisse AG
Our collaboration with Gesink Messebau und Werbeagentur impressed us throughout the preparation, execution, and follow-up phases of the trade show. We would like to particularly highlight the professional support, the open and straightforward communication, and the high level of flexibility demonstrated by th…

A booth concept that made our product innovation easy to understand

Michaela und Oliver Weiss
Weiss Alarm-und Sicherheitstechnik GmbH
The Gesink Group didn’t just design a trade show booth for us—they thoroughly explored how our product innovation could be understood by trade show visitors right away. Precisely because our safety canopy could be mistaken for a pendant light at first glance, the way it was presented was crucial. Together, we…

All wishes have been implemented!

Tatjana Schlei
Assistant to the management | HW Brauerei-Service
The cooperation with the Gesink Group worked perfectly. At the end of the day we were very satisfied with the result and our stand was very well attended. We particularly liked the “A to Z service”. From graphic design to loan devices to electricity and water: The Gesink team has done everything reliably and com…

Positive response and a great trade fair construction team!

Bernhard Föckersperger
CPO | Walter Föckersperger GmbH
The design for the redesign of our exhibition stand immediately convinced us. He was perceived very positively by everyone. Together with the Gesink team, the first draft was then designed up to the final version. We have consistently heard positive voices at Bauma about our new trade fair appearance. The sta…

Strong collaboration that has noticeably improved our trade show presence

Elisabeth Secker Stefan Joos
Sales Manager | Alfred Härer GmbH
Our collaboration with the Gesink Group was very positive throughout. From the development of our new trade show concept to the creation of a clear corporate design template, we always felt we received excellent support. I would especially like to highlight the smooth and well-organized collaboration with the…

Two fairs – twice full satisfaction!

Marcus Hoffmann
Sales office North | EFE GmbH
After the GPEC, we once again trusted the Gesink trade fair agency when it comes to security – and for good reason. Already at our first joint trade fair project, we greatly appreciated the pleasant, professional cooperation. The modern, perfectly thought-out stand has presented our company exactly as we imagine…

Professional support and a booth that makes an impression

Franz Jauk
Leiter Technischer Vertrieb | ROTO FRANK AUSTRIA GmbH
The collaboration was extremely pleasant and professional from the very beginning. We were particularly impressed by the dedicated support provided by the Gesink project team, as well as the high-quality and visually appealing design of our trade show booth. The result perfectly matched our vision of a successfu…

Gesink thinks further

Bernhard Trucksäß
Specialist Business Development | ETTINGER
For electronica 2022 in Munich, we were looking for a service provider who can implement our concept together with us. The Gesink Group was one of the very few providers who already dealt intensively with our company and our philosophy during the tendering phase. The parameters of the corporate design were gi…
    Trade fair construction

    As a trade fair agency, we create and build
    fresh ideas in extraordinary forms

    No matter how small or how big your trade fair stand should be – our focus is on your success through an all-round perfect trade fair appearance as well as advice and services around the trade fair.

    A trade fair appearance is only really successful if the positioning of your company is skillfully staged.

    Advertising agency

    We reach your target groups
    even in times of sensory overload

    How often do you see advertising and wonder what it was all about? And how many times after a very short time have you forgotten which company has just tried to win you as a customer?

    We mix the right dose of communication and design to highlight you.

    Positioning

    Together with you, we will find
    unique selling points for future success

    Gesink Positioning leads you unerringly to your unique position. So you can withdraw the comparability of their competitors, occupy lucrative niches and become market leaders.

    After the workshop, all doors to a new, better positioning are open to you.

    We combine creativity, experience and passion for your success

    On the market since 1993

    In 2023, we look back on 30 successful years. Since then, concepts and designs for a spatial brand experience and creative brand communication have been created in our agency.

    A dedicated team

    The employees of the Gesink Group always strive to satisfy all customers

    Extensive skills

    The close cooperation between positioning, advertising agency and trade fair agency promotes creative skills and overarching knowledge

    Own trade fair warehouse

    We have a large fund of trade fair systems and accessories. This makes us independent of suppliers

    The will to get better

    We try to learn new things every day and grow on our tasks – to simply get better and better
    Exhibition Doctors
    Froschauer Hansche
    Visual Selling
    RSI Blitzschutzsysteme
    BASF SE
    Social Olymp

      Live Communication for MAGGI Korean Style Noodles

      CobiNet customer solutions at Light & Building

      Monoflo New conception at the HMI Hannover

      sorriso Verlag at the Frankfurt Book Fair

      Brand development and design in a trend market

      Exhibition stand for Falken Tyre

      Let’s work together to plan your next performance.

      Whether it’s a trade show appearance, brand communication, or positioning: During an initial consultation, we’ll identify where your greatest potential lies and how we can effectively support you.


      Our business areas
      • Gesink trade fair agency
        Trade fair agency, design and construction
      • Gesink advertising agency
        Communication and branding
      • Gesink Positioning
        Positioning strategies for your success
      • Gesink Care
        High-quality disinfection and care products
      Office hours
      • Monday:
        8:30 am to 4:30 pm
      • Tuesday:
        8:30 am to 4:30 pm
      • Wednesday:
        8:30 am to 4:30 pm
      • Thursday:
        8:30 am to 4:30 pm
      • Friday:
        8:30 am to 2:30 pm

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