Gesink Positioning

From the market niche to benefit communication to your success strategy

From the market niche to benefit communication to your success strategy

Gesink Positioning
leads you to your unique attitude

Escape the comparability of your competitors, occupy lucrative niches and become the market leader

All successful advertising measures always work only on the basis of a convincing positioning. Here you can fully rely on the know-how of Gesink Positioning. From the first workshop to the practical implementation of your positioning concept: As one of the few agencies in the German-speaking world, we accompany you step by step on your way to becoming a market leader by finding a market niche, the right success strategy and the right benefit communication.

Interesting facts about company- and brand positioning

How does the right positioning drive your company to success?

When repositioning your company, we proceed strictly according to a proven concept of success a hundred times. What is special about it? This positioning system is not a conventional success strategy, but a comprehensible, market-oriented business system, based on 52 analytical steps.

Can you also rewrite the success story of your company?

Yes, because over 400 success stories prove that our system works in every industry and in every company size. Whether Koziol, Hadler, Sysmat, RückenVital, olina Franchise or ter Hürne and Town & Country Haus: All these companies have become more successful than ever due to their positioning. Some were able to double their sales in a very short time and made the leap to the world market leader.

How do we position your company profitably?

The first step to a profitable positioning is a company workshop. Here you set the course for your company’s success together with Managing Director Uwe Gesink and his team of experts:

In the run-up to the workshop, we will discuss the current company situation and the desired goals in one-on-one meetings with the management. With larger companies, we also involve important executives and department heads.
Before the start of the workshop, our positioning experts analyze your company portfolio, scan the entire market area and create a well-founded competitive analysis.
Depending on the size of the company and complexity of the industry, this positioning workshop takes 2 to 4 days. During this time, we are working systematically and intensively on the repositioning of your company.

Why does every company need a positioning workshop?

From unique selling points to target group selection: During the workshop, we develop a coherent positioning concept for your company. Your big advantage? In the workshop, we will check whether this concept will actually work in practice or whether it will need to be reworked.

After the workshop you can:

present a well-thought-out positioning concept for your company
present the special advantages of your offer clearly to the outside world
get an important competitive advantage
become the undisputed number 1 among your target group
fill lucrative specialization niches and market gaps
demand higher prices for your products and services
win many new customers with very little effort

After the workshop, all doors are open to a new, better positioning.

Of course, we also let you in the practical implementation of your positioning concept not alone.

Do you have questions about positioning?

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