Tenfold, a leading company in the field of identity and access management software, turned to our trade fair agency with the desire to implement an impressive exhibition stand. This should not only stand out, but also offer the opportunity to present their partnerships and their innovative software solution effectively. The special challenge was to harmoniously integrate a large LED wall and free-standing columns into the stand design.

In order to effectively communicate the outstanding features of Tenfold’s software solutions, our experts opted for a two-track strategy: the use of the large LED wall and the use of the exhibition walls to communicate the USP´s.

1. The LED wall as an eye-catcher: The impressive LED wall in the middle of the exhibition stand became an unmissable eye-catcher. Animated graphics and videos were presented here, which illustrated the most important USPs of the Tenfold software. Visitors were able to see in real time how the software efficiently solves identity and access management problems.
2. Use of the exhibition walls with backlit prints: In order to capture the corporate design of Tenfold and strengthen the brand, printed and backlit exhibition walls were used. These walls were not only informative, but also aesthetically pleasing.
3. Freestanding columns for partners: In order to properly present Tenfold’s partnerships, freestanding columns have been integrated into the stand. Each pillar was dedicated to a partner and contained information about the cooperation and benefits of the partnership with Tenfold.

The booth became a modern and appealing place that fit seamlessly into Tenfold’s corporate design.

• The LED wall attracted the attention of visitors and made it possible to convey complex technical concepts in a vivid way.
• The backlit exhibition walls provided a uniform appearance and strengthened the brand image of Tenfold.
• The free-standing pillars offered space for partner presentations and underlined the importance of cooperation in the industry.

The Tenfold booth became an overall success. It not only attracted numerous visitors, but also enabled Tenfold to present the strengths of their software solutions effectively. This exhibition stand was a prime example of how the right mix of design and technology can successfully convey the message of a company at a trade fair. Tenfold was able to consolidate its position as a leading provider of identity and access management software and establish new partnerships.