The task
Heyjobs, a leading career platform for skilled workers and commercial personnel, wanted to develop an eye-catching trade fair for the “Zukunft Personal” trade fair in Cologne. The stand should offer enough space for personal conversations in a pleasant environment and additionally transport the company’s messages dynamically via surrounding LED areas.
The strategy
To meet the requirements of Heyjobs, we developed a well-thought-out concept that combines both functionality and visual attractiveness. The booth has been designed to offer open and inviting conversation areas, which have been defined by a pleasant furnishing and discreet dividing elements.
A central component of the strategy was the integration of high-resolution LED surfaces positioned above the stand. These displays showed dynamic content that effectively conveyed Heyjobs’ corporate messages and attracted the attention of trade fair visitors.
In addition, we relied on a modern and appealing design that was rounded off by a harmonious color palette and high-quality materials. Our experts worked closely with Heyjobs to ensure that all wishes and requirements were optimally implemented.
The result
The finished exhibition stand of Heyjobs at the “Zukunft Personal” in Cologne was a great success. The open and friendly design of the stand allowed numerous personal conversations in a pleasant ambience. The integrated LED surfaces proved to be a real eye-catcher and transported the corporate messages impressively.
The positive response from visitors and partners confirmed the success of the trade fair construction project. Heyjobs was able to make many valuable contacts through the appealing and functional trade fair stand and significantly strengthen its presence at the fair. The trade fair visitors were impressed by the professionalism and innovative strength of the company, which was also reflected in the increasing number of workers placed through Heyjobs.